Connecticut Manufacturing
Producing a campaign that highlights Connecticut's history of manufacturing and opportunities for young people
CT Manufacturing needed some help showcasing their entertaining and hands-on opportunities. We worked with them to launch the statewide "Make It Here" campaign involving both print and video advertisements. Our content appeared on Google, all social media platforms (Facebook, Snapchat, Instagram), all major music streaming platforms (Spotify, YouTube Music, SiriusXM), and all major CTV platforms (Netflix, Hulu, Prime, Max, Peacock). We also had a TV spot that ran on FOX 61.
Our campaign targeted young people, so we kept our ads fast and colorful. The goal was to get them excited about manufacturing, demonstrating the purpose, tactility, and rewards of the work.
On Set 🎥

